Ask Your Community (AYC)
Every decision deserves the full picture.
In high-stakes moments, leaders can’t afford blind spots, but traditional research is slow, fragmented, and only shows part of the picture.
AYC creates a digital twin of your audience, turning surveys, conversations, and real-world signals into clear forecasts of what people think now and how they’ll act next.
Test Before You Act
Simulate how audiences will respond to a campaign, policy, or product announcement before it goes live.
Spot Opportunities First
Uncover hidden patterns, audiences, and trends that fuel growth before your competitors see them.
Stay Ahead of Shifts
Identify opinion changes 24–72 hours before they trend so you can protect revenue and reputation while there’s still time to act.
Talk To Your Data
Ask questions and get detailed explanations about what changed, why it matters, and what to do next, complete with charts and citations.
How AYC Works
From Data to Insights
Plug in surveys, public and owned digital conversations (including social media), and operational context like service KPIs, operational metrics, and incidents.
AYC trains a model that mirrors your audience’s structure and response patterns by place and cohort.
Generate current-day answers to survey-style questions, complete with confidence ranges and the top drivers of movement.
Test content, timing, targeting, location, and operational options to compare predicted outcomes.
Back-test against recent polling and outcomes, monitor drift, and apply topic controls and review workflows.
Plug in surveys, public and owned digital conversations (including social media), and operational context like service KPIs, operational metrics, and incidents.
AYC trains a model that mirrors your audience’s structure and response patterns by place and cohort.
Generate current-day answers to survey-style questions, complete with confidence ranges and the top drivers of movement.
Test content, timing, targeting, location, and operational options to compare predicted outcomes.
Back-test against recent polling and outcomes, monitor drift, and apply topic controls and review workflows.
AYC delivers trustworthy, detailed forecasts without the overhead so you can make the right call, fast.
Always Fresh and Granular
Get daily forecasts with confidence ranges and detailed breakdowns by geography and cohort, similar to polling crosstabs.
Target Where it Matters
See who is persuadable and where, from state to county, city, ZIP code, district, or corridor.
Catch Problems Early
Pair with DataVu to detect narrative shifts, misinformation, or operational friction within 15 minutes.
Decide with Tomorrow in Mind
Move beyond listening. Simulate outcomes and choose the highest-impact action.
Proven and Transparent
With 80%+ alignment to real-world reactions, you can trust every forecast.
Leaders use AYC for predicting and scenario testing high-stakes decisions
Launching a High-Visibility Campaign
Uncover spikes or dips in your sentiment. AYD locates the issue or posts that caused the change, shows you where it happened, and reports the impact on your overall reputation.
Managing a Sensitive Issue
When a crisis is looming, forecast reactions within 24 hours and prepare a response that preserves trust.
Exploring Growth Markets
Spot shifts in sentiment that reveal new audiences or opportunities 2–3 days before competitors notice.
Making Pricing or Policy Decisions
Predict how rate changes or new policies will land with key stakeholders before you move forward.
Preparing Executive Communications
Know how investors, regulators, or the public will interpret your announcement so leadership walks in aligned.
Protect Brand and Culture
Identify when negative stories or digital activity are damaging your reputation and bottom line. Amplify positive narratives to strengthen trust and move more people into your funnel.
Smarter Together: Pair AYC with DataVu
DataVu gives you a live pulse on your audience, updating sentiment every 15 minutes and flagging spikes or misinformation in real time. AYC shows how those shifts are likely to play out next.
Together, they cover today and tomorrow, giving you faster action and fewer surprises.
Trusted Across Sectors
Government & Infrastructure
Test funding packages, prepare district briefings, plan siting decisions, and understand community reactions to service changes.
Transit & Mobility
Forecast public support for new routes or corridor projects, evaluate fare policies, and identify what drives ridership.
Utilities & Energy
Model reactions to reliability events, rate design, or project siting, and manage stakeholder trust.
Sports & Entertainment
Anticipate renewal risks, identify demand windows, and measure sponsor value.
Retail & Services
Gauge purchase intent, test pricing and promotions, and surface operational friction points.
Public Health & Safety
Assess program support, forecast messaging impact, and detect misinformation early.
What You Get With AYC
Conversational Intelligence
Ask questions, get immediate insights, and understand what changed, why it matters, and recommended next steps.
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Dashboards
See top shifts at a glance with heatmaps by geography, sentiment trajectories, and clear risk/opportunity flags.
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Workspaces
Task-specific views for policy, operations, communications, or category owners, each with scenario testing built in.
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Rapid Alerts
Searching for a specific customer comment can be like finding a needle in a haystack. AYD quickly combs through piles of data and delivers the citation that you’re looking for.
FAQs for AYC
DataVu tells you what people are saying now, with refreshes every 15 minutes. AYC predicts what people are likely to do in the future and which actions will change outcomes. Most clients use both: DataVu finds the signal; AYC optimizes the response.
No. AYC makes polling better by providing current‑day predicted answers between polls and by testing scenarios. Many clients also use AYC to decide what to poll next.
Your priority questions, topics, and geographies. Optionally, recent survey toplines and outcome/operational summaries for validation. We also use public signals, including social media, earned media sentiment, and economic sentiment.
From national down to districts (legislative/council) and ZIP/postal codes, with corridor/venue or store‑cluster views where relevant.
We work with aggregated and de‑identified signals and apply data minimization and governance. Methods include back‑tests and uncertainty bands; documentation is available.
AYC forecasts update daily, and on‑demand for emerging issues. DataVu updates every 15 minutes.
Both on-platform via dashboards, schedule email reports, and automated alerts. and downloadable reports, and off-platform via scheduled email reports. API access is not available.
Predict stakeholder opinions before they happen.
Move faster, reduce risk, and protect trust in every high-stakes moment. Connect with our team to see a guided demo and explore how AYC can support your most important decisions.
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