AlphaVu opinion poll sheds light on what riders need to boost confidence in returning to transit
The majority of respondents view transit as essential, but nearly a quarter will not return to transit unless they are confident in the cleanliness and safety of the system. Learn More: https://www.masstransitmag.com/management/press-release/21147295/alphavu-alphavu-opinion-poll-sheds-light-on-what-riders-need-to-boost-confidence-in-returning-to-transit
Zachary Hernandez | April 30, 2021
Public Transportation, Tech
What Masks Can Teach Us About Online Behavior and Vaccines
No single image will better represent 2020 than a mask. It’s the material representation of our collective experience of the COVID-19 pandemic as well as a lightning rod of controversy and subject of politicization in what was a tense election year. It may come as no surprise then that masks, or more generally personal protective…
Zachary Hernandez | December 10, 2020
COVID-19, Social Media
Report: Influencer Marketing and Public Opinion
There has been an incredible amount of discussion and debate about influencer marketing in recent years. Most think of influencer marketing as high-priced celebrities with millions of followers being paid enormous sums to be seen online with an international consumer product brand. In some industries, huge proportions of marketing budgets are committed to this type…
Zachary Hernandez | October 23, 2020
Social Media, Tech
AlphaVu Helps Government Fight COVID Misinformation
AlphaVu recently filed for patent protection for two algorithms: one dedicated to assessing public sentiment on COVID-related issues, the other for finding misinformation. Read More: https://www.govtech.com/biz/New-Tool-Aims-to-Help-Government-Fight-COVID-Misinformation.html
Zachary Hernandez | October 19, 2020
AlphaVu, COVID-19, Social Media, Tech
How [Accurate] Sentiment Analysis Can Support Local Community Response Efforts
Responding to the needs of local communities in the midst of a pandemic is not an easy task. During these quarantined times, social network analysis (SNA) becomes a critical tool to provide communities with life-saving information, contact tracing capabilities, and access to local resources. SNA measures and maps communication flows between ‘nodes,’ which include individuals,…
Zachary Hernandez | May 19, 2020
Social Media, Tech